ASICS Digital Revenue and Competitors

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Boston, MA USA



Total Funding

Estimated Revenue & Valuation

  • ASICS Digital's estimated annual revenue is currently $29.1M per year.(i)
  • ASICS Digital's estimated revenue per employee is $163,756
  • ASICS Digital's total funding is $58.5M.

Employee Data

  • ASICS Digital has 178 Employees.(i)
  • ASICS Digital grew their employee count by 5% last year.
Competitor NameRevenueNumber of EmployeesEmployee GrowthTotal FundingValuation
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At ASICS, we believe that movement makes us happier, healthier and more in-tune with the world around us. Our collective mission is to provide products and services that allow people across the world to better their lives through sport. The ASICS Digital division was created in 2016 and is based in Boston, Massachusetts. Our goal is to build innovative digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of mobile-fitness solutions such as Runkeeper and ASICS Studio, global e-commerce platforms, and other digital services that inspire people to move, get fit and stay healthy. HISTORY Runkeeper, a leading mobile running app, was founded in 2008 and one of the first apps available when the app store launched that year. The app now has over 50 million users across 180 countries and is available in 12 languages including English, Spanish, French, Italian, German, Brazilian Portuguese, Japanese, Swedish, Dutch, Russian, Korean, and Simplified Chinese. ASICS Group acquired Runkeeper in March of 2016 as a piece of the brand's 2020 growth plan to continue to drive global expansion and improve the Direct-to-Consumer (DTC) experience. ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body." ASICS was founded on the belief that the best way to create a healthy and happy lifestyle is to promote total health and fitness. ASICS products were introduced to the United States in 1977 and brought with them an incredible story of athletic performance and technical advancements.

keywords:Fitness and Wellness,Mobile


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ASICS Digital News

2022-04-19 - Sports and Fitness Apps Market: Increase in Smartphone and ...

ASICS Digital (The ASICS Run keeper) Inc. ? Azumio Inc. ? Fitbit Inc. ? Freeletics ? Garmin Ltd. ? Jefit Inc. ? Nike Inc.

2022-04-17 - NFTs, Fashion & the Metaverse | Ingram Yuzek Gainen Carroll ...

July 2021: ASICS Releases Digital Shoes. ASICS became the first major sporting goods company to digitize copies of some of its most popular...

2022-04-06 - Bit Digital Partners With BitMine to Host 7K ASIC Miners

Bit Digital and BitMine Immersion plan to begin delivery of the ASIC miners in the coming weeks and months and to be at capacity by the end...

2019-09-03 - Asics goes in hot pursuit of customer spending with Snowflake

At Asics Digital (the new name for the former Runkeeper business), much of that data is held in a cloud-based data warehouse from Snowflake ...

2019-08-27 - Sports and Fitness Apps Market Top Highlighted Vendors ...

Sports and Fitness Apps Market Top Highlighted Vendors ASICS Digital (The ASICS Run keeper), Inc., Azumio Inc., Fitbit Inc., Freeletics, ...

Company NameRevenueNumber of EmployeesEmployee GrowthTotal Funding