Revenue and Competitors

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Seattle, WA USA



Growjo Ranking



Estimated Revenue & Valuation

  •'s estimated annual revenue is currently $82.5M per year.(i)
  • received $30.0M in venture funding in September 2018.
  •'s estimated revenue per employee is $213,176
  •'s total funding is $57.8M.

Employee Data

  • has 387 Employees.(i)
  • grew their employee count by 26% last year.
Competitor NameRevenueNumber of EmployeesEmployee GrowthTotal FundingValuation
Add Company is the leader in real-time TV ad data and analytics. The attention and conversion analytics company measures TV ad activity at scale and directly from 7.3+ million smart TV screens. The proprietary platform measures TV ad impressions in a digital-like manner across linear (national & local), OTT, VOD and DVR environments and across all operators and zip codes. iSpot's attention analytics measure viewer retention and tune-out while ads are playing on the screen. Every ad's attention is measured and benchmarked against industry standards and over time to quickly detect creative wear. iSpot's conversion analytics set the industry standard for TV attribution. By directly connecting TV ad impressions with web, app and other 1st party data, the company's conversion analytics enable rapid, actionable insights on how creative and media on TV drives sales. The company's dashboards, APIs and analytics are utilized by leading brands in every major industry, as well as by TV networks and agencies. More at

keywords:Advertising,Analytics,Entertainment,Human Resources Hr,Marketing,Marketing Analytics,Media


Total Funding


Number of Employees


Revenue (est)


Employee Growth %




Accelerator News

2022-04-17 - AMC Gives 'Better Call Saul' TV's Biggest Promo Push

B+C has partnered with always-on TV ad measurement and attribution company to bring you a weekly chart we call Promo Mojo:...

2022-04-17 - Infiniti Holds High Note Atop Most-Seen Auto Ads List

For the fourth time in five weeks, Infiniti's “Band Recital” tops's ranking of the most-viewed automotive commercials – the ads...

2022-03-30 - How iSpot is using tech-driven advertising analytics to challenge TV industry stalwart Nielsen

iSpot tech chief Anthony Skinner speaks about the Seattle-area company's television advertising analytics at a recent NBCUniversal developer...

2021-01-14 - iSpot expands its ad measurement platform by acquiring Ace Metrix announced today that it has acquired Ace Metrix, a deal that brings two TV and video ad measurement companies together. ISpot founder and CEO Sean Muller said that the companies have complementary solutions. After all, he said, “In simple terms, there are only two reasons why brands bu ...

2020-03-08 - Nintendo dominates gaming industry TV advertising in February

After the usual post-Christmas lull in TV advertising, the gaming industry — with Nintendo in the lead — came back big in February with an estimated outlay of $12 million, nearly twice January’s spend. GamesBeat has partnered with, the always-on TV ad measurement and attribution platfo ...

Company NameRevenueNumber of EmployeesEmployee GrowthTotal Funding
$177.5M408N/AN/A Funding

DateAmountRoundLead InvestorsReference
2013-10-09$5.0MAMadrona Venture GroupArticle
2015-05-20$21.9MBInsight Venture PartnersArticle
2018-09-27$30.0MCInsight Venture PartnersArticle Executives

Vijoy GopalakrishnanChief Research Officer
Sean MullerFounder & CEO
John McCloskeyChief Revenue Officer & member of the Board of Directors
Anthony SkinnerChief Technology Officer
Nick AluiaChief Product Officer
Dan KarrCFO
John McCloskyChief Revenue Officer
Peter DabollChief Strategy & Insights Officer
Jenn McCollyChief People Officer
Mark MyersEVP, Sales
Will WaldronVP of Statistical Standards and Practices
Jodie McAfeeSVP, Agency Partnerships
William ParducciSVP Product Innovation
Mark SchliemannSVP, Information Security
Michael BardaroVP of Data Science
Daniel LoewenbergVP, Media Partnerships
Shane LeinsterVP, Content Operations
Robert BareutherSVP Business Development
Darby GreenwellVP, Advanced Analytics
Michael ChaconVice President, Contracts
Matt FerringVP, Revenue Operations
Emily WoodVP, Business Development
Stephen MulderrigVP Broadcast & Cable
Geoff FergusonVP - Media & Entertainment Lead
Siddharth SaxenaVice President of Product Design (UX & UI)
Steve MurtosVP, Customer Success
Stuart SchwartzapfelSVP, Media Partnerships
Holly LunSVP, Enterprise Sales
Matt FerringVP, Revenue Operations
Frank LucierSVP, Customer Success
Dave VotavaSVP, Engineering