The Markets Revenue and Competitors

To implement its local customization strategy, which tailors stores to community uniqueness, different store formats and trade names (such as Cost Cutter, Food Pavilion, Food Depot and $ave-On-Food$) are used. It's about giving customers more shopping choices. This local differentiation also allows the stores to showcase local producers and their products. No other supermarket company is working as hard as Brown & Cole to encourage the success of local producers by featuring their special offerings. The company has won numerous awards for merchandising creativity and excellence, and it is well respected for its progressive management philosophies. Brown & Cole adheres to the highest standards of doing business ethically, celebrates the diversity of its communities and work force, and enthusiastically supports the cities in which it is privileged to do business.