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Ilona Leitenberger Email
Dual Master Student - Brand Management . FOCUS Bikes
Stuttgart,
LocationI*************@focus-bikes.com
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Employees:
139Revenue:
$31.6MAbout
FOCUS was founded in 1993 by the three-time cyclocross world champion Mike Kluge, who is still involved in the brand development process and contributes his valuable experience. The high-performance brand, which has belonged to Derby Cycle since 1997, develops bikes for the ultimate riding experience. These include mountain bikes and e-mountain-bikes such as the full-suspension Jam2, but also racing bikes. FOCUS’s objective is always the SQUARED EXPERIENCE: For that, FOCUS develops particularly agile e-bikes that have the same riding performance like their equivalents without support but make full use of the advantages of e-drive systems. Derby Cycle is the largest bicycle manufacturer in Germany according to turnover. With its brands Kalkhoff, FOCUS, Raleigh, Univega and Rixe, Derby Cycle sells almost half a million cycles per year, including more than 100,000 e-bikes and pedelecs – in which segment Derby Cycle is the foremost operator in Germany. But Derby Cycle’s spectrum also includes competitive racing machines, mountain bikes, and high-quality trekking, city, off-road and children’s bicycles. We love bikes so much that we just have to build them – our way. Riding bikes connects people and we want to share our joy with you. With us, you’ll never ride alone. Ride together. Ride beyond.FOCUS Bikes Address
5909 Sea Lion Place Suite FStuttgart, null
Ger