Tru Optik Revenue and Competitors

Tru Optik identity resolution powers the streaming media ecosystem. Tru Optikￃﾢ￢ﾂﾬ￢ﾄﾢs patented Household Graphￃﾢ￢ﾀﾞￂﾢ of more than 80 million homes enables the worldￃﾢ￢ﾂﾬ￢ﾄﾢs leading brands, agencies, media companies, and platforms to engage consumers across OTT, streaming audio, and gaming with unmatched scale, accuracy and privacy compliance. TRU OPTIK SOLUTIONS: Streaming Audience Data: The OTT Data Marketplace, Political Data Cloud, and Streaming Audio Data Marketplace are the largest sources of privacy compliant branded third-party data synced to Connected TV, Smart Speaker and Gaming Console households. Available across leading ad tech platforms and publisher networks. Campaign Measurement and Traffic Validation: Real-time measurement of reach, frequency, device and audience validation across direct and programmatic OTT campaigns. Data Management: The Tru Optik data management platform enables advertisers and publishers to build custom audiences leveraging both first-party and branded third-party data across streaming media campaigns. Privacy Compliance: Privacy.TV is a free privacy compliance solution for Connected TV and Advanced Media that offers consumer opt-out and records management for publishers, adtech platforms, data providers and device manufacturers

keywords:Advertising, Analytics, Business Intelligence, Big Data