Kids Preferred Revenue and Competitors

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Hightstown, NJ USA



Total Funding



Estimated Revenue & Valuation

  • Kids Preferred's estimated annual revenue is currently $9.4M per year.(i)
  • Kids Preferred's estimated revenue per employee is $196,617

Employee Data

  • Kids Preferred has 48 Employees.(i)
  • Kids Preferred grew their employee count by 2% last year.
Competitor NameRevenueNumber of EmployeesEmployee GrowthTotal FundingValuation

For more than two decades, Kids Preferred has been steadfast in its commitment to bringing superior quality and uniquely designed products to the marketplace at value retails. Our fundamental beliefs and high standards enable customers and consumers to rely on Kids Preferred for soft toys and gifts of utmost quality that are reliable and safe for infants and children. Inspired by innovation, Kids Preferred keeps moving ahead with niche products. For example, our award-winning asthma friendly® product line features one-of-a-kind, lovable toys specially certified for use by children with asthma or allergic sensitivities. At Kids Preferred, we're proud to help the young minds of tomorrow learn through imaginative play. That's why we do what we do!



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Kids Preferred News

2022-04-20 - Never too early to get kids interested in careers

Fourteen pint-sized kindergarteners voted with their feet whether they preferred a beach vacation or one with snow.

2022-04-19 - Velma Bullock Obituary (2022) - San Marcos, TX - San Marcos ...

Within 11 years, Lucille had 7 children and was essentially "Commander in Chief" of ... She raised kids who preferred books over television,...

2022-04-17 - Florida says not to treat transgender, nonbinary youth by their ...

Children and adolescents should be provided social support by peers and ... transgender children as their preferred gender either helped or...

Company NameRevenueNumber of EmployeesEmployee GrowthTotal Funding