Dunn Bros Coffee Revenue and Competitors

Dunn Bros Coffee was founded in 1987 by brothers Ed and Dan Dunn. In the early 1980s, while attending college in Eugene, Oregon, Ed Dunn took particular notice of the success of small coffeehouses in the Portland and Seattle areas. He developed an interest in this coffee phenomenon and learned the business through food service and coffee retail work after college. Ed found that customers loved the "fresh roasted" aroma of the coffee being served. He realized that aroma clearly signaled quality coffee to consumers. The problem with achieving this effect is that the coffee aroma significantly dissipates a short time after roasting—in a matter of only a few days. That's when Dunn hit on what it would take to deliver that quality coffee experience to customers every time: in-store roasting