Cheyenne Frontier Days Revenue and Competitors

Cheyenne Frontier Days is a huge festival dedicated to preserving the culture and traditions of America's Old West. The centerpiece of this Western celebration is the world's largest outdoor rodeo, which draws top professionals who compete for more than $1 million in cash and prizes. Complementing the daily rodeo action are behind-the-chutes tours, trick riding, and a wild-horse race. A Native American Village, an Old West town called "Wild Horse Gulch," a saloon, square dancing, a chuck wagon cook-off, pancake breakfasts, and an art show carry through the frontier theme. Rounding out the program are a carnival midway, an air show, top-name entertainment, professional bull riding shows, and several parades that include antique carriages and automobiles.