clypd is the advertising technology platform built exclusively for the television industry, empowering media owners and their agency and brand partners with programmatic ad solutions. Founded in 2012, the company’s TV sales platform delivers workflow automation, data-enhanced decisioning and provides media partners with tools to manage their sales efforts. clypd’s innovations around programmatic television are opening doors for incremental budgets currently not available to the TV media owners. The clypd team is comprised of both TV and digital advertising experts, which uniquely positions the company to understand and meet the needs of the television industry while leveraging the best programmatic strategies from the digital world.