The idea behind the SimplyProtein® brand was born out of necessity. The original founder was looking for snacks that were made mindfully. What she wanted was a snack that was gluten-free, dairy-free, packed with protein and above all - delicious. When she couldn't find anything that fit what she was looking for, she started the SimplyProtein brand. It was that simple. We’re all about energizing you — with deliciously simple plant-powered fuel — to do whatever it is you do. We're here to help give you boost of an energy with our range of snacks that are high in plant-based protein, made with 3g of sugar or less, gluten-free and Non-GMO Project Verified. It's still just that simple. Our passion is to help provide you with plant-based energy to keep going physically and mentally, giving you the fuel to be you.