Choicely is a codeless app development platform that enables building high quality native apps. Choicely Studio publishing tool provides a visual, easy-to-use drag & drop builder for building apps - no coding skills needed. The platform enables building apps with extensive native features, and dropping in any web-based features as web views. The platform also enables integrating content from social medias and video platforms. Choicely platform is used for example by businesses in media, sports, entertainment, e-commerce and resorts. Choicely app builder enables kick-starting app projects in a few workshops, and cuts project-based budgets of building multi-feature apps from 6-figures to an affordable monthly PaaS (Platform-as-a-Service) model. This way businesses can go live using a comprehensive feature set, using Choicely Studio publishing tools to manage the app and content in real time. Any custom native feature can be developed and added to Choicely apps.