Electric Insurance Company is a national writer of personal insurance. We were established in 1966 to serve the needs of General Electric employees. We now offer our products to the general public as well. Given our roots, it’s not surprising that we look at the insurance business a little bit differently. It wasn’t long before relatives and friends of GE employees noticed how happy they were with their home and car coverage and asked if we would provide them with insurance too. Today, individuals and families with no formal ties to General Electric hold more than half of all our polices.