Mike Palermo Email

Partner/ Head Creative . ThenWhat

Current Roles

Employees:
17
Revenue:
$2.2M
About
Innovation starts with a strong creative core, global experience and an intense understanding of the client. At ThenWhat, we listen first before we drive toward the successful solution. When we listen to our clients we continue to hear the same problems. If our business becomes inauthentic, ThenWhat do we do to convince customers we are the real deal? If our brand starts to look like all the other brands, ThenWhat do we do to differentiate ourselves? When everything is the same, ThenWhat do we do to be different? Maybe we took that a little too literally when we decided to name our transformative brand lab ‘ThenWhat’. We are a world-class brand and creative lab based in Los Angeles and Park City, Utah. With partners in Tokyo, New York and London, we bring our unique experience to a global stage. It is our passion to (re)invent brands by creating culture through original content, collaboration and emotional connection. We drive innovative solutions for legacy brands to engage their customers while also helping disrupters expand their storytelling and operational capabilities. Our internationally-recognized industry leaders provide a myriad of services to our clients, including brand positioning, c-suite level engagement, content creation, experiential commerce and investor relations/fundraising. With over 30 years of experience building iconic brands including Nike and Levi’s, scalability of solutions is a key component of everything we do. We have been fortunate to work with some of the most recognized brands in the world including Nike, Starbucks, Jimmy Choo, Netflix, Disney, Universal Studios as well as exciting new companies that have identified compelling white spaces, such as GoldieBlox, Beautycon and others that are still in stealth mode.
ThenWhat Address
639 E 500 S
Los Angeles, CA
United States
ThenWhat Email

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