PRIMA PUBLISHING, founded in 1984, publishes books in four broad categories: health, technology, electronic entertainment, and lifestyles. Our Prima Health division is a leading publisher of natural health information. The Prima-Tech division produces books for both end users and technology professionals. Prima Games is the world's leading publisher of strategy guides for computer and video games. The Prima Lifestyles division publishes in a variety of nonfiction categories, including business, careers, investing, current affairs, travel, pets, reference, hobbies and crafts, parenting and education, and popular culture. Prima is one of the fastest growing independent publishers in the United States.