Lori Idso Email

Director Technical Design . Primary.com

Current Roles

Employees:
63
Revenue:
$8.8M
About
A happy revolution in kids clothing. We believe that simplicity is beautiful and inspires creativity. That clothes made for kids should be fit for kids, always comfy and never fussy. That words and actions are far more expressive than any slogan or cartoon character. That blue isnᅢᄁ¬ツᆲ¬トᄁt for boys and pink for girls. That everyone deserves to feel happy and confident in their clothes. That kids shouldnᅢᄁ¬ツᆲ¬トᄁt be judged by what theyᅢᄁ¬ツᆲ¬トᄁre wearing or not wearing. Because itᅢᄁ¬ツᆲ¬トᄁs whatᅢᄁ¬ツᆲ¬トᄁs inside that counts. That simple, colorful clothing lets kids shine.
Primary.com Address
320 Fifth Avenue
New York, NY
United States
Primary.com Email

Past Companies

Primary.comSr. Director of Technical Design
ONE Jeanswear GroupManger of Technical Design
The Row, LLC / Dualstar Entertainment GroupSenior Technical Designer at Elizabeth and James