Lorenzo De Plano Email

Chief Strategy Officer . Turning Point Brands

Current Roles

Employees:
140
Revenue:
$445.5M
About
Our organization has built a solid foundation in the Other Tobacco Products (OTP) Category by successfully combining a diverse portfolio of well-known and ground-breaking new brands with a highly effective sales and distribution network. Our tobacco portfolio features iconic, historical brands Zig-Zag®, Beech-Nut® and Stoker's®. The world famous Zig-Zag® brand has a proud heritage of leadership dating to 1879. Winner of the 1900 World's Fair Gold Medal for being the first interleaved Cigarette Paper, it remains a leading premium paper in the United States and Canada today. Over the past decade, Zig-Zag® has entered and been successful in the Make Your Own Cigar and Cigar segments. Beech-Nut®, with a rich history that dates to 1897, remains a formidable competitor in the premium Chewing Tobacco segment. And Stoker's®, with a heritage dating to 1940, has grown to a leading position in Chewing Tobacco and is the fastest-growing Moist Snuff tobacco on the market today. Determined to keep pace with evolving consumer preferences, we've expanded into the high-growth Electronic Vapor segment. We first developed a strategic partnership with VMR, securing retail distribution rights for V2® a leading on-line electronic cigarette brand. Thanks to the hard work of our highly effective sales organization, V2® is now available in retail stores nationally and has captured a leading share in closed system electronic cigarettes within the stores where it is carried. We are now securing retail distribution of an innovative line of new V2® open system vaporizers and E-liquids. We also developed and launched a line of vaporizers to complement our E-liquids behind the powerful Zig-Zag® brand. We believe our experienced management team has the ability to utilize our broad portfolio of brands, highly effective sales force and key strategic partnerships to continue providing adult consumers an exciting array of high quality products and increasing stockholder's value well into the future.
Turning Point Brands Address
5201 Interchange Way
Louisville, KY
United States
Turning Point Brands Email

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