Black Heath Matters is the first video-centric, multi-platform health education network produced for diverse populations. Launched in November, 2012 Black Health Matters is a performance-based multimedia company that delivers African American and Afro-Latin patients serving the pharmaceutical, biotech, consumer products and wellness sectors. No other company has the platform, skills and expertise required to deliver multi-channel marketing programs that are impactful and engaging. Black Health Matters drives innovation in the multicultural marketing space with consumer contact strategies and new advertising technologies that include social and mobile media. Black Health Matters targets Adults 35-54 and will skew 60% female and 40% male. Our platform is comprised of components, specifically designed to work together to deliver consumer engagement programs that are efficient and drive ROI.