DBA specializes in innovative and measurable advertising campaigns to engage families via retail (QSR & CPG), healthcare (hospitals & wellness products) as well as digital TV, family entertainment and sporting goods. In addition to traditional advertising services and shopper marketing, DBA provides integrated expertise in emerging social and digital media including branded entertainment, digital TV and content marketing.
PHILOSOPHY: "Better Brands for a Better Human Condition" - We believe success in the social economy is a science that follows an authentic contribution to society rather than social manipulation.
LEARN MORE AT OUR WEBSITE: danielbrian.com
HEALTHCARE & WELLNESS: DBA is a full-service agency of record for leading health systems and health products. As a pioneer of content marketing including the TV series, Minds of Medicine, DBA has syndicated prime time ABC TV documentary series and digital content for hospitals and healthcare products including:
- Mayo Clinic
- Barnes Jewish
- SVS Vision
- 21st Century Oncology
- Penn Medicine
- Henry Ford Health System
- Blue Cross/Blue Shield
- Health Alliance Plan
- CHI St. Vincent - Little Rock
- Mercy Medical Center - Des Moines
- Advocate Health Care - Chicago
- Cincinnati Children's Hospital
- Children's Hospital of Central California
- Valley Health Plan
- GlaxoSmithKline
- AstraZeneca
- Pfizer
RETAIL MARKETING: DBA has extensive experience in QSR, CPG, shopper marketing, promotional content marketing and blogger engagement for brands including:
- Gerber Baby Food
- Coca-Cola
- Meijer
- Chick-fil-A
- Dominos Pizza
- Popeyes
- Disney
- Warner Bros.
- Sony
- Wholefoods
- Flagstar Bank
- Citizens Bank
- Microsoft
- Hungry Howie's Pizza
- Milk Unleashed
RESULTS: DBA's content marketing, digital promotions and non-traditional retail trade programs have produced billions of online page views as well as billions of dollars in measured sales.