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Ken Krupa Email
VP Analytics & Business Performance Management . Avid Marketing Group
Rocky Hill, CT
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Avid Marketing Group (AMG) is a shopper marketing firm servicing some of the world's best loved consumer brands. Established in 1986, our focus is providing creative marketing solutions that drive brand equity while engaging and motivating shoppers along their path to purchase. AMG supports our clients with a solid mix of strategy, cutting edge digital solutions and flawless program execution. Our tactics include in-store sales promotion, coupons, partnerships, sweepstakes and point of sale, as well as digital and mobile programming, utilizing ORA, AMG's proprietary Online Retail Activation system. AMG has also developed a receipt validation platform called Shop.Snap.Earn. by AMG, which rewards consumers with cash, loyalty rewards, charity donations, and gamification, to increase buyer engagement. The analytics team measures response, and provides informed recommendations to better strategize next steps, utilizing our proprietary data integration tool, Utopia by AMG. We have been in business now for over 35 years, and have been successful in providing creative marketing solutions that provide results, that are financially responsible, and that are delivered on time, every time.Avid Marketing Group Address
100 Corporate PlaceRocky Hill, CT
United States