Katie Callahan Email

Associate Dir, Creative . The Sawtooth Group

Red Bank, NJ

Location

LinkedIn

Current Roles

Employees:
38
Revenue:
$7.6M
About
Our business is communications. Our mission is creating positive impact. We believe that all brands have the power to be irresistibleand our job is to unlock that power by deeply connecting brands and their consumers through communications. Our proprietary, quantitative tool, I-Factor helps brands Unlock their Irresistibility. I-Factor works like this: we use our unique methodology to analyze the three components of your brand's irresistibility. Then we assign your brand a quantifiable score. That score will give us deeper insight into your brand's Irresistibility Factor and give true insights on how to increase it. I-Factor is revolutionary. It is intuitively led and scientifically grounded. So the study is rich in emotion and science, which is important since 95% of all purchase decisions occur on the subconscious level. The idea is to increase the number of people who have to have and want to share your brand exponentially.
The Sawtooth Group Address
200 Monmouth Street
Red Bank, NJ
United States
The Sawtooth Group Email

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