Powered by AI, DataWeave provides Competitive Intelligence as a Service to retailers and consumer brands, in near-real-time, by aggregating and analyzing large volumes of data from the Web. \n\nWe work in two broad solution areas – Retail Intelligence and Brand Analytics.\n\nRetailers use DataWeave’s Retail Intelligence to optimize their pricing, promotions, and product assortment strategies to drive profitable growth. DataWeave enables them to identify and act on price improvement opportunities, achieve their desired competitive price position across categories, plug high-demand gaps in their product assortment, and track the promotional activities of their competitors. \n\nConsumer brands use DataWeave’s Brand Analytics to protect their brand equity online, and optimize the experience delivered to shoppers on eCommerce websites. Popular use cases include minimum advertised price (MAP) monitoring, tracking and optimizing the share of voice (SOV) of online promotions, enhancing the discoverability of products, unearthing customer sentiments from online reviews, and other areas of revenue optimization.