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Jim Peterman Email
Digital Marketing Specialist . Site-Seeker
New Hartford, NY
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Site-Seeker Inc. was founded in response to an unfulfilled need, internet marketing support for business. Call today to see how we can be of assistance! In 2000, two of Site-Seekers founders began providing internet consulting services to industrial businesses throughout Upstate New York. Most of the programs we implemented were focused on driving paid traffic to client web sites. It soon became clear, that although a significant amount of highly qualified traffic was being generated, some of our customers were not converting this traffic into revenue. Our attention quickly turned toward our clients web sites. We began to explore web site elements like: Availability of detailed product information Ease of site navigation Clearly defined conversion paths Degree to which the web sites been indexed by the search engines Ranking in response to searches for important keywords Almost without exception, companies that were not getting a good return on their internet marketing investment, were running first generation web sites or sites with: little product information poorly designed or insufficient navigation hard to find contact information very little presence in the natural or organic search engine results In contrast, our successful clients' web sites provided: multiple navigation options in-depth (and searchable) product data many ways of communicating interest to the seller good representation in the search engines search results. Armed with this information, we began interviewing web development firms in the hopes of identifying strategic partners. We found many companies that created beautiful looking sites. However, these companies lacked many of the skills for which we were looking. Specifically, our partner(s) must possess the following capabilities: Build user friendly web sites intuitive navigation schemesSite-Seeker Address
8369 Seneca TurnpikeNew Hartford, NY
United States