Our startup was founded in 2018 by Nick Stals, successful serial entrepreneur and founder of GiftForYou (> 40 fte) & HotelSpecials (> 100 fte). Based in the picturesque Haarlem (15 min from Amsterdam), we are on a journey to change the way people and companies are giving and using gift cards. Our team is setting out to shake up this plastic-based industry: Together, we will make gift cards easier to use, more personalized, and more environmentally friendly. With the Yesty app (iOS / Android), it's now easy to store, redeem, swap and give gift cards. As a sender, you can add a video, a photo and personal message to make it more fun and unique. As a recipient you can redeem the card with your phone at the retailer or swap your gift card for something else. Companies are using the Yesty solution to send gift cards to employees and customers, including their corporate identity and personalizations. We are proud te be the gift card partner of Essent and Utrecht University. More partnerships to come! Major gift card brands like bol.com, Zalando, HEMA, De Bijenkorf, Rituals, ICI Paris XL and many others trust us for selling their gift cards. The platform was launched November 2018 in The Netherlands.