PinneyAssociates is a health consulting firm focusing on issues of public health, Rx and OTC strategic services including Rx-to-OTC switch, brand defense and support; and the issues associated with developing, registering and marketing medicines with abuse and diversion concerns.
Our interdisciplinary teams take a prospective view of our clients' needs. We work closely with clients' marketing, business development, research and development, scientific and regulatory affairs, government affairs, and legal divisions, throughout all stages of a product's lifecycle.
We enable our clients to:
*Evaluate the approval and over-the-counter switch potential of pharmaceutical and consumer healthcare products
*Manage issues and the scientific and policy environments to gain regulatory approval for new products
*Devise, substantiate, and defend new marketing claims
*Enhance the scientific and policy environments to maximize product acceptance.