Established in 2019, Pro Sports Assembly (“PRO”) is the association for professional sports business leaders. Members of PRO are inclusive leaders who believe in the power of uniting as a force for good to create a stronger, healthier, and fairer future for the professional sports industry. The power of Pro Sports Assembly comes to life because PRO members champion their individual development, organization and industry. Collectively, PRO members set the standard for leadership excellence in professional sports. \n\nFrom finance to innovation, operations and sales to social responsibility, marketing, human resources and analytics, PRO aims to ensure there is a diverse and talented pipeline to lead our industry into the future.\n\nDeveloping cultural and gender intelligence enables our industry to drive innovation, bolster financial performance, capture new markets, and increase customer loyalty. \n\nMISSION: Unite leaders in professional sports to advance our industry. \n \nVISION: The professional sports industry thrives in a culture of accountability, responsibility, and meritocracy. \n \nGAME PLAN for Leadership Excellence\n• Engage with a Network of Committed and Ambitious Leaders in Pro Sports to Produce Significant Growth and Development Opportunities\n• Empower Leaders with Product, Service and Safety Standards\n• Educate, Train and Certify the Workforce to Support Recruitment and Retention\n• Equip Leaders of Various Tenures and Ranks with Research, Tools and Expertise to Navigate and Transform the Industry\n• Elevate and Advance a Wholistic Industry Culture that Values Diversity, Equity and Inclusion