We believe that the pet care industry has been taking advantage of its customers for decades. From deceptive regulations and bad science to unhealthy products and emotional manipulation. At KetoNatural, we're different. We believe that the best way to make pets healthier and happier is by educating and empowering their owners. That's why we aspire to be the most honest, substantive, and progressive company in the history of the pet care industry. And it starts with Ketona®, the world's first low-carb dry kibble on the market. With less than 6% carbs across our recipes, we worked hard to keep the bad stuff out and pets living longer with quality protein.