collectID is a product authentication ecosystem allowing every user to easily authenticate and trade any product by simply tapping the smartphone on the item. collectID protects the consumer confidence in brands and retailers and creates a new secure resale market. collectID combines cutting-edge blockchain technology and NFC hardware to fight the problem of counterfeiting. All items stored in the collectID ecosystem - these can be any type of collector's item (e.g. collector's sneakers, wine, watches or art) - are digitized and stored as tokens. The "tokenization" not only preserves the value (by verifying and ensuring authenticity), but also enables a simple, transparent and fast secondary market in which participants act confidently and are guaranteed that everything they buy is authentic. This is how it works: https://www.youtube.com/watch?v=SGWLrJFw4GU&feature=youtu.be (explainer video)