LANDMARKS ID is a mobile location intelligence platform providing clients insights on their own customers real world behaviours, brand affinities and purchase intents through verified empirical mobile location data not inferred results. All data captured is privacy compliant with only those customers who have explicitly opted in able to be identified. LANDMARKS ID's location intelligence platform offers clients access to thousands of geofenced points of interest (POIs) including airports, supermarkets, sports stadiums, shopping centres, car dealerships and more. Furthermore, clients can also request custom geofences deployed wherever they wish - if it exists in the real world then LANDMARKS ID can measure against it. Location insights are provided as a Data-as-a-Service (Daas) offering available via our web app or API. Clients use LANDMARKS ID to: - Tailor marketing communications based on real world insights - Profile customers loyalty - Identify non-competitor brands affinities - Monitor own and competitors marketing campaign performances & - Make informed strategic business decisions Where we go says a lot about who we are and with 92% of consumer transactions remaining offline LANDMARKS ID delivers brands and marketers online analytics and insights for the offline world