Our motto: The tools you need to grow your business shouldn't put you out of business. Founded in 2011 by Noah Kagan, AppSumo is a marketplace for software and tools dedicated to entrepreneurs, freelancers, and small business owners. We hand-pick groundbreaking SaaS products that help our community of 1M+ “Sumo-lings†scale their businesses. By partnering with the hottest up-and-coming startups and companies, we're able to provide our Sumo-lings with affordable software solutions for every stage of the entrepreneurial journey, while giving them unrivaled access to company founders. We are just as passionate about seeing the companies we feature succeed. Over the last decade, we've helped launch 1K companies, including household names, like, Evernote, Dropbox, and Mailchimp. And, we've been fortunate enough to reinvest $15M in those startups! The way you find and buy software has changed.