Integrated Approach. Optimal Outcomes. \nThe media expertise, creative roots and brand building experience of the Cooper-Smith team fuels an integrated, strategic approach that leads to winning solutions. It is this trifecta of skills that has defined our team and driven personal and powerful connections for over 50 years. Core services include:\nMedia Intelligence\n-Strategic evaluation and integrated planning\nMedia Investment\n-Laser focused negotiation and precision targeting\nMedia Analysis\n-Real-time performance monitoring, analytics and optimization\nMarketing Communications\n-Brand strategy, creative campaign development