Brian Coughlin Email

Manager Data & Analytics . WayBetter

Current Roles

Employees:
43
Revenue:
$5M
About
WayBetter is reinventing motivation. We're pioneering a whole new category of life-changing games. Our games help people stick to their commitmentsfrom eating better to exercising more to learning to cook, play the guitar, or speak Spanish. They are all powered by The WayBetter Way - a simple formula backed by behavioral science. Through this simple model we bring people together through manageable goals, social support, and financial incentive, to help them build healthy habits every day. Our first game, DietBet, has inspired over 400K people to lose weight. Since we launched in 2013, players have won over $25M and logged weight loss of 5 million pounds. Our DietBets are hosted by fitness experts like Jillian Michaels, Chris and Heidi Powell, and Shaun T. We're just scratching the surface on games that motivate people to live better. We aren't just game makers. Our mission is to improve people's lives in real ways. We believe everybody can lead healthier, longer and happier lives with better habits. That's life well-lived. WayBetter.
WayBetter Address
119 W22 Street
New York, NY
United States
WayBetter Email

Past Companies

WayBetterDirector of Data & Analytics
goPuffData Analyst
KinetiqProduct Manager

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