Markets and customers are changing faster than ever before. To succeed, businesses need to be able to adapt to this change - and that means insight needs to change too.
Verve are the industry leaders in agile insight and community panels. We work in close partnership with companies like Samsung, Virgin Atlantic, Barclays and Walgreens Boots Alliance, to deliver not just faster but also better research.
Our approach helps your business make smarter, more agile decisions. Here's how:
We extend the thinking time by shortening the doing time for research
We spend more time with your stakeholders on the decisions they need to influence
We spend more time upfront on how to communicate insight in a way that will really land with stakeholders
We gather richer feedback through video, pictures, voice and social content
We get closer to consumer experiences getting feedback as they happen
We collaborate more, within and outside of our client's businesses
We iterate more, getting more developed answers more quickly
We deliver a more rounded, data-led view of customers and how to influence them
We communicate insight in a more emotionally engaging way allowing stakeholders not just to understand what they should do but also providing them with the emotional imperative to act.
The end result:
>> Because your research is agile, your business becomes more agile, too. More decisions can be informed by robust customer insight.
>> The customer voice becomes more prominent within your business because the research is relevant and reaches more people.
>> Your research department becomes more relevant and influential, making your work even more fulfilling.