Fiftyfive5 Creates opportunities for growth. Fiftyfive5 evolved out of a simple desire to see investment in research and insights deliver commercial growth. Fiftyfive5 is a research business focused on delivering to the three main drivers of research effectiveness; defining the question to be solved and the commercial opportunity this will unlock, delivering genuine insight to answer that question and working with businesses to provide clear growth paths, so our clients feel the potential and are inspired to own the way forward. Fiftyfive5 is Sydney based and our senior team bring extensive local and international experience, having worked across Australia, New Zealand, US, UK, Europe and Asia-Pacific. P.S. Why the name? Call us for a chat or e-mail us for a clue. Karen Phillips - karenp@fiftyfive5.com Strategy, Insights, Branding, Innovation, Planning, Market Research, Communication, Analytics, Deployment, Facilitation, Shopper, Category