The Women's Outdoor News is an online publication for news, reviews and stories about women in the outdoors. It also generates fresh content from women who are out there -- shooting, hunting, fishing, kayaking, climbing, you name it, and shares it at select publications to further the reach (up to 4 million monthly).The WON was founded in 2008 by Barbara Baird, the current publisher/editor of the site.Baird works with an editorial team and consulting writers to bring fresh stories and tips on a daily basis -- at the site and through social media outlets.