Priceloop helps e-commerce and retail companies to be more successful by using data-driven pricing decisions. Pricing is one of the most important business challenges for our customers. At the same time, the market standard today is manual pricing or rule-based automation, which both are not truly data-driven. Our impact is huge -- our customers see revenue increases of up to 20%. We at Priceloop are fascinated by the impact of ML/AI in commercial decision making and we are convinced that in 5 years from now, all relevant retail and ecommerce companies will use ML/AI based pricing. Our product is cloud-based and combines state-of-the-art machine learning models with innovative data infrastructure and software architecture.