Bleach is the home of experimental hair. From our three London-based salons overseen by our Creative Director and celebrity stylist Alex Brownsell, to our eco-friendly, vegan and cruelty-free products, if youᅢᄁ¬ツᆲ¬トᄁre looking for advice, an appointment, or products relating to experimental colour or care, weᅢᄁ¬ツᆲ¬トᄁve got you covered.
Founded in 2010, weᅢᄁ¬ツᆲ¬トᄁve built an engaged community (345K Instagram followers and counting), gained recognition from the industry (Vogue, ID, Dazed), and have signed wholesale deals with a range of partners, including Selfridges, Boots and Sephora.