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Adam Reno Email
Chief Creative Officer . VIMBY
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Current Roles
Employees:
49Revenue:
$8MAbout
HARNESSING THE POWER OF STORY AT UNLIMITED SCALE! Imagine having at your fingertips, the creative power of an entertainment studio and the reach of a major publisher’s global team of visual story-hunters and storytellers. VIMBY has now powered one of the largest broadcast and digital content-campaigns in history; attracted over 500 million organic views for a video-based original series on social media; generated a multi-billion-dollar sales lift for a single Fortune 5 retail client; and garnered a generous amount of creative, advertising, press and publisher peer recognition. OUR BRIEF HISTORY VIMBY was established in 2007 as a publisher of local market by market, block by block, street culture. It then became exclusively the Mark Burnett Content Studio in 2010 and was eventually merged under the Hearst and then MGM corporate umbrellas before returning to private ownership in 2016. " VIMBY is something unique and fresh. Everyone asks me what the future of brand entertainment looks like. Here it is!†– Mark Burnett WE HARNESS SINCERITY! We look to move people before we move products by leveraging what we call Sincerity Marketing. Our results have consistently shown that audiences are craving content that not only inspires them with bold ideas, stories, and emotion but that are told through the voices of those ‘familiar’ to them – members of their own local community. From the Heartland to International Metropolises, our casting net gives clients direct access to the real people, stories and communities that deliver their unique message – at an unprecedented scale, value and quality. MEET VIMBY NATION. VIMBY is powered by a highly-vetted team of filmmakers, story producers, writers, visual artists and marketing thought leaders. We have teams embedded in over 85 domestic and 10 international markets. Our partnerships with talent agencies, publishers and distributors also offers a substantial return on content investment. OUR WORK Our portfolio includes imagining, producing and distributing original entertainment, editorial, branded digital series, emotional, and eye-catching documentaries, award-winning national advertising campaigns, live events and tours; as well as massive volumes of socially-distributed 24/7 news-worthy content all with an emphasis on real people and real communities. A few clients have included: Netflix, Politico, ABC, Cosmopolitan, MTV, Intel, Samsung, Hyundai, Walmart, Walgreens, Ring. (Amazon), Facebook, Kimberly Clark, General Mills and Revlon to name a few... FUN FACTS Crafted 150+ award-winning content-driven campaigns Generated multi-billion dollar sales lift for a single client 220+ pieces of content from 10 markets delivered in 1 day Produced one of the most comprehensive retail campaigns in history Record-breaking number of content views, shares, and engagementsVIMBY Address
16333 Raymer StVan Nuys, CA