Virginia College Savings Plan Revenue and Competitors

Mission and Values Our mission is simple: to continue to be a national leader in 529 programs by providing superior, affordable, innovative, tax-advantaged college savings options to assist families and others in achieving their higher education goals. Every day we seek ways to assist families through program enhancements, technology improvements, targeted education, and scholarship. We are motivated by seeing students achieve their dreams of a college education. top Our Story Born as the Virginia Higher Education Tuition and Trust Authority in a cubicle in the Department of Treasury, the Virginia College Savings Plan – or VA529 – has emerged as a premier 529 Plan in the country. What started as a vision for helping families pay for college via a prepaid tuition program has grown into the largest 529 plan in the country with over 23% of the nation’s 529 assets. Our founding Executive Director and the Virginia General Assembly saw a need to help the families of the Commonwealth prepare for higher education in an affordable manner. Fifteen years later, we continue to deliver by offering four flexible, affordable and tax advantaged programs to enable families throughout the nation pursue higher education. Located in Richmond, Virginia, VA529 is an independent state agency with a diverse team of 80 very dedicated employees. Our growing agency thrives on innovation by employees who believe in our mission and work hard every day to ensure we are offering the best 529 options to our customers.