The DataDirect Group Revenue and Competitors

The RepLink System began in 1992 as a computer-based link between a few of the largest incentive product suppliers and a handful of technology-savvy independent regional reps. Using mailed floppy disks for initial data export and a telephone-linked computer for updates, the original RepLink provided a modern (but slow) way to keep product information up-to-date along with tools for reps to create professional looking desktop sales presentations. RepLink and its various modules has become the primary communication and sales tool for the incentive market. It is used daily by nearly every major brand name supplier in the incentive industry, nearly 100% of their rep organizations plus more than 300 buyers from major incentive companies. The RepLink System is involved in the product selection and digital display process for most of incentive and motivation programs launched in the United States!