Signature Brands Revenue and Competitors

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Ocala, FL USA



Total Funding



Estimated Revenue & Valuation

  • Signature Brands's estimated annual revenue is currently $59.4M per year.(i)
  • Signature Brands's estimated revenue per employee is $276,100

Employee Data

  • Signature Brands has 215 Employees.(i)
  • Signature Brands grew their employee count by 6% last year.
Competitor NameRevenueNumber of EmployeesEmployee GrowthTotal FundingValuation

Signature Brands is the North American leading manufacturer and distributor of dessert decorating products, as well as the leading player in the other celebrations product categories in which it competes. The Company's product portfolio covers all major U.S. holidays and includes Dessert Decoration (edible and non-edible decorations used in baking under the iconic Betty Crocker and Cake Mate brands), Popcorn (premium popcorn in decorated collector tins designed as a gift for holidays), Pumpkin Masters (Halloween carving kits and other decorating products) and PAAS (Easter egg coloring kits and other decorating products). Signature Brands has #1 position in all the categories it competes in, with over 40% share in dessert decorating and over 55% share in each of its other categories. As a hometown company deeply rooted in the local community, Signature Brands created the SB Gives Back program. Our primary philanthropic focusing is to support children, education, family and wellness. Our national partners include United Way, March of Dimes, American Heart Association and Boys & Girls Club. Our corporate office and production plants are located in sunny Ocala, Florida. We are a team of over 300 employeesand growing! Signature Brands focuses on innovation, collaboration, and celebration. We value creative perspective and outside the box thinking. If you have the desire to make each day a memorable celebration, we want to hear from you.



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Signature Brands News

12-Sep-19 - SIR Royalty Income Fund Announces September 2019 Distribution

SIR also operates one-of-a-kind "Signature" brands including Reds® Wine Tavern, Reds® Midtown Tavern, Reds® Square One and The ...

12-Sep-19 - Albertsons taps Chad Coester to lead own brands

He previously served as group vice president of own brands. ... In fiscal 2018, Albertsons' O Organics, Signature, Signature Cafe and Lucerne ...

12-Sep-19 - L Brands investors meeting as stock down 35 percent for the ...

L Brands investors meeting as stock down 35 percent for the year ... the poor sales by Victoria's Secret, one of the company's signature brands.

Company NameRevenueNumber of EmployeesEmployee GrowthTotal Funding