Rasmussen BMW Revenue and Competitors

Rasmussen BMW is proud to be a member of the Don Rasmussen Company family of dealerships. The Don Rasmussen Company was born in 1950 with the Rasmussen Studebaker dealership on West Burnside in Portland, Oregon. As the popularity of Studebaker began to wane in the late 1950's, however, Don Rasmussen, Sr. demonstrated keen foresight and set a precedent in the American auto world by establishing the first Mercedes dealership in the U.S. in 1957. The Don Rasmussen Company continues to represent Mercedes-Benz today as Mercedes-Benz of Portland and Mercedes-Benz of Wilsonville. Aware of the growing interest in European automobiles in the 1960's, Rasmussen added Volvo and Peugeot to his inventory before dropping them in favor of BMW in 1971. With the addition of Don Rasmussen Company’s Land Rover of Portland, driving enthusiasts from all over Oregon and Southwest Washington could select from three of the finest, most reputable auto makers in the world. In 2001, with BMW's acquisition of MINI, Rasmussen was selected to operate Oregon's only MINI dealership, Rasmussen MINI. In addition to dealing exclusively in only the finest automobiles available today, Rasmussen's commitment to quality is also reflected in the high professional standards demanded from employees. By consistently providing thorough, attentive, and responsive customer service, Rasmussen sales and service advisors have garnered numerous awards, both for themselves as individuals and for the dealerships. Most importantly, they have earned the continued trust of numerous repeat customers.