Parks Associates Revenue and Competitors

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Dallas, TX USA



Total Funding



Estimated Revenue & Valuation

  • Parks Associates's estimated annual revenue is currently $14M per year.(i)
  • Parks Associates's estimated revenue per employee is $110,031

Employee Data

  • Parks Associates has 127 Employees.(i)
Competitor NameRevenueNumber of EmployeesEmployee GrowthTotal FundingValuation
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Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home.



Total Funding


Number of Employees


Revenue (est)


Employee Growth %





Parks Associates News

2022-04-17 - Five companies to keynote Parks Associates' CONNECTIONS ...

ADDISON, Texas—International research firm Parks Associates has announced that, Cox Communities, Comcast, Nice North America,...

2022-04-17 - Parks Associates: 59% of OTT Subscribers Prefer Unified ...

Parks Associates: 59% of OTT Subscribers Prefer Unified Bundles That Combine Their OTT Services and Other Household Subscriptions.

2022-04-17 - Parks Associates: Sony's Share of Smart TV Purchases Grew ...

Parks Associates: Sony's Share of Smart TV Purchases Grew in 2021 While the Top Three Brands Samsung, LG, and Vizio Cooled. Parks Associates...

2021-09-16 - Parks Associates: Viewers Dedicate an Average of 70% of Their Video Viewing to Services With a Broad Variety of Content

DALLAS, Sept. 16, 2021 /PRNewswire/ -- New OTT research from Parks Associates finds that viewers who favor at least one particular type or genre of video content spend 70% of their viewing time on average on services with a broad variety of content, such as Netflix, Tubi, or AMC+. Specifically ...

2021-06-02 - Parks Associates' OTT Video Market Tracker Notes Amazon Prime Video and NFL Landmark Content Rights Deal to Boost Adoption Beyond 47% of US Broadband Households

DALLAS, June 2, 2021 /PRNewswire/ -- New Parks Associates consumer research featured in its OTT Video Market Tracker shows 47% of US broadband households currently subscribe to Amazon Prime Video. The landmark content rights deal between Amazon Prime Video and the NFL, reportedly worth $1 bill ...

Company NameRevenueNumber of EmployeesEmployee GrowthTotal Funding

Parks Associates Executives

Tricia ParksFounder/CEO/Chairman
Elizabeth ParksPresident and CMO
Stuart SikesPresident
Mindi Sternblitz-RubensteinVice President Marketing
Jason ParisVice President Of Business Development
Elizabeth ParksPresident
Bill ParkPresident, Park and Associates Inc
Jennifer KentVice President Research
Elizabeth ParksPresident and CMO