LXMI Revenue and Competitors

LXMI, pronounced /luxe-me/, is committed to three distinct brand tenets: • Rare ingredients from unique terroir • Going beyond charity to #givework to women • Potent organic botanicals with rare #PlantPower Named after the Hindu goddess of beauty, Lakshmi, whose four hands represent prosperity, liberation, morality and love – our seal shows two hands giving, and two hands receiving. Leila Janah founded LXMI after a chance discovery of Nilotica, LXMI's signature ingredient, at a market in Uganda. She was astounded by the rare butter's ability to transform her moisture-deprived, overly traveled skin from lackluster to luminous. Once she learned that she could help marginalized East African women find dignified work through the wild harvesting, production and exportation of Nilotica, she knew she had to change her life to share her new skincare secret with the world. But she didn't stop there. She went the extra mile(s) to source Nilotica Reserve™, now LXMI's exclusive form of the butter, from the highest grade nuts in the most pristine areas of the Nile River Valley. Nilotica Reserve's characteristics are skyhigh essential fatty acids (+25% that of traditional Shea Butter), natural vitamin crystals that dissolve on skin, and impact sourcing techniques to ensure that LXMI producers are always paid living wages for their efforts. Our primary ingredient harvests enable our producers to earn at least 3x local wages. We've built our supply chain carefully via non-profit collectives. We believe that fair wage, dignified work elevates our end product, creating a higher level of luxury for discerning consumers. In fact, we promise that for each of our primary ingredient harvests, our producers earn at least 3x the local average wage. These living wages will help chip away at some of the world's most serious problems, from childhood malnutrition to human trafficking. Let's transform our skin, our planet, and people for the better.