Fox Head Revenue and Competitors

Fox Racing is the most recognized and best selling brand of motocross apparel in the world today. Based in a 175,000-square foot facility in Morgan Hill, California, Fox Racing built its formidable business by developing clothing for the most extreme and physically demanding motorsport in the world: motocross. Through sponsoring and working closely with the best riders in the history of the sport - riders such as Ricky Carmichael, James Stewart, Damon Bradshaw, Rick Johnson, Mark Barnett, Doug Henry, Jeremy McGrath and Steve Lamson - Fox Racing has researched and developed race clothing that provides riders with maximum performance and freedom of movement. For three decades Fox Racing has created the best motocross apparel in the world, which is able to withstand the elements and the torturous racing conditions that are a major part of motocross. Fox Racing first opened for business in 1974, when Geoff Fox, a Ph. D. who taught physics at the University of Santa Clara, launched Moto- X Fox, a tiny distribution business for European motocross bikes in a 1,500-square foot building in Campbell, California. Within two years, Moto-X Fox was manufacturing high-performance suspension and engine components for racers looking for an on-track advantage. In the spring of 1977, determined to show the American motocross public that his products were superior to those of the competition, Fox created his own privately-owned professional motocross team, Team Moto-X Fox. Going up against the might of the Japanese factory teams, Team Moto-X Fox riders placed fifth, sixth and seventh in the highly-competitive AMA 125cc National Championship series, thereby achieving Geoff's goal of proving that his handmade parts were the best that money could buy.