Fiesta Bowl Revenue and Competitors

As a nonprofit focused on fostering a culture of community involvement and giving, the Fiesta Bowl organization hosts a variety of local events, as well as two elite college football bowl games every year - the PlayStation Fiesta Bowl and the Cheez-It Bowl. The Fiesta Bowl’s vision is to be a world-class community organization that executes innovative experiences, drives economic growth and champions charitable causes, inspiring pride in all Arizonans. As a nonprofit organization, it believes in the importance of community outreach and service. In an effort to help enhance Arizona communities through youth, sports and education, Fiesta Bowl Charities committed more than $2.5 million in each of the 2017-18 and 2018-19 seasons, the most of any college football bowl organization. Over the last eight years, Fiesta Bowl Charities has donated more than $12.5 million in charitable giving to nonprofit organizations across the state. Since 1971, the Fiesta Bowl organization has worked to increase its footprint across the state and to benefit Arizonans year round, during and outside of bowl season. For more information about its local impact and how to get involved, visit FiestaBowl.org.