C-A-L Ranch Stores Revenue and Competitors

C-A-L Ranch Stores was founded in 1959 in downtown Idaho Falls, Idaho. In 1963, C-A-L Ranch opened an additional outlet in Rexburg, Idaho and in 1967, continued its expansion in Blackfoot, Pocatello and Burley, Idaho. Also in 1967, it diversified into soft good items fitting the needs of its agricultural customers, such as jeans and work clothing. Beginning in 1998 C-A-L Ranch Stores expanded into Utah with stores in Logan, Spanish Fork, American Fork and Farr West. Our most recent additions include stores in Tooele and Cedar City, UT. Today C-A-L Ranch Stores has grown to be a major retail presence in Southeastern Idaho and Utah with a well-recognized name and a reputation for quality and service. C-A-L Ranch Stores operates a chain of eleven retail stores in the Southeastern Idaho and Utah markets. It has stores in Idaho Falls, Rexburg, Blackfoot, Pocatello and Burley, Idaho and Logan, Spanish Fork, American Fork, Farr West, Tooele and Cedar City, Utah that offer a mix of ranch and farm supplies, hard goods and soft goods targeted at the agriculturally-oriented customer. Its products fill the basic needs of its customers at competitive price points. As a result of its long standing reputation in the community, C-A-L Ranch Stores also attracts non-agricultural customers who come to the stores for their general merchandise needs as well as sporting goods, clothing, footwear, electrical, plumbing and hardware. One of the best segments of our customer base is the small acreage -- 2 to 10 acres -- type of customer who works elsewhere "off the farm," but has need for farm products. Of course, the traditional farmer/rancher is still our basic core customer base.