Bright Line Eating Revenue and Competitors

Bright Line Eating (BLE) is a scientifically grounded program that teaches you a simple process for getting your brain on board so you can finally live Happy, Thin, and Free. It's grounded in cutting-edge psychology and neuroscience, and its tenets fly in the face of almost every commonly accepted weight loss strategy. BLE provides a plan to follow that is effective and proven to work. It’s not a quick fix or a gimmick. There are no pills and no powders. We are precise with our eating, but we don’t restrict portions to tiny amounts and we eat a lot of whole, real food. The core principles of BLE are Bright Lines—clear, unambiguous boundaries we don’t cross just like a non-smoker doesn’t smoke, no matter what. The four Bright Lines are: Sugar, Flour, Meals, and Quantities. Bright Line Eating is very structured and takes a liberating stand against moderation. We adopt an addiction model because for many people, eating even a small amount of an addictive food doesn’t make the craving go away—it makes it worse. Bright Line Eating facilitates a paradigm-like identity shift necessary for people to stick with it long-term, get all the way down to goal weight, and happily, gleefully, stay there. BLE is definitely a weight loss program, but it’s more than just a way of eating—it’s a movement. Thousands of people from more than 60 countries have participated in our online Boot Camps, and our tribe is growing by tens of thousands each month. We believe BLE is the most effective weight loss program in the world and we’re amassing the data to prove it. Look for us in the not-too-distant future in the Guinness Book of World Records!