Dreyer and Reinbold Revenue and Competitors

DRR, a limited liability corporation, was founded in 1998 by Dennis Reinbold and Eric De Bord. The specific purpose of DRR was to organize the most professional IRL team in motorsports with the clear goal of winning the Indianapolis 500 and the Indy Racing League Championship. For 1999, DRR partnered with veteran IRL team Sinden Racing Service to assist DRR in reaching that goal. In 1999, DRR produced two top 6 finishes in the first 3 races. At the 1999 MCI WorldCom 200 at Phoenix International Raceway, DRR and driver Robbie Buhl finished a strong third - the highest full race IRL finish ever for an Infiniti-powered race car. While the famous brickyard of the Indianapolis Motor Speedway gave DRR its biggest test of determination to date while attempting to qualify for the 1999 Indianapolis 500, Team DRR and 1999 Indy primary sponsor Purex persevered to finish a strong 6th in the "Race". After an early attempt at qualifying led to a severe crash of its primary car, Team Dreyer & Reinbold Racing/Purex returned on the second and final day of qualifying with the team's backup Purex racer. However, on the car's first qualification lap, the engine expired and the team's hopes of qualifying looked nearly hopeless as severe weather was imminent and a threat to end qualifying. However, a quick discussion with Indy legendary driver and car owner A. J. Foyt led to an agreement whereby DRR would borrow an unqualified Foyt-entered car for a quick qualifying attempt by Buhl. After less than twelve practice laps, Buhl buckled in for his four qualify laps while rain was less than a mile from the racetrack. Buhl's fourth lap, with rain coming down in turn 4, proved to be the key lap which brought Buhl and DRR their place in the 83rd Indianapolis 500. The team's two-day qualifying drama has been recognized as one of the most exciting qualify stories in the history of the 500. For race day, Buhl made a quick charge from his 32nd starting spot and never looked back. With yellow flag pit stops and a nerve of steel, Buhl advanced more spots than any other driver during the 500 and finished an outstanding 6th. For the 2000, DRR made Robbie Buhl an equity partner while Robbie continued his driving responsibilities. This business development is expected to bring even greater depth and racing expertise to Dreyer & Reinbold Racing. The 2000 season proved to be a success story for DRR. The team opened the season with a huge win at Walt Disney Motor Speedway and remained in the top 8 in points all season long. Most importantly, the team has earned the status of being one of the Series' top performing and professional teams. In 2001, the team continued its role as one of the two factory Infiniti teams. This role early on in the season has caused some consternation with the motor development causing several failures during races. However, in the second half of the season DRR emerged as one of the Indy Racing League's best teams as driver Robbie Buhl has taken the #24 G Force Infiniti to the lead in over half of the races, having set fastest race lap in three events.